Made Social
Our strategic approach was anchored in the insight that users connect over content, and it brings them back for more. “Made Social” positions Airtime as entertainment, as people want to experience it.
The platform uses a robust and flexible framework that brings product, or content, or users to life and works to shift the campaign relationship from transactional to a coherent, cohesive customer-focused narrative.
Credit
Role
Director, Marketing Planning & Operations
Creative
Narrative Strategist: Jen Dobbie. Art Director: Lina Almansa.
Marketing Team
Brand Director: Andrew Cooper. Marketing Manager: Emmanuel Chiappini. Social Media: Shabana Bachu.